This August, we connected with food innovators and fashion retailers across four major events: Foodex Bangalore, Kolkata Foodtech, SIGA Garment Fair Bengaluru, and the 3rd Garment Fair Chennai.

From menu engineering and inventory control for food businesses to POS-driven billing and stock management for apparel retailers, visitors experienced how Gofrugal’s solutions cater to diverse industries. It was energizing to engage with business owners eager to digitize, streamline, and scale.

Indian shoppers are turning increasingly to private-label products as they seek more affordable options amid economic pressure. Major retailers like DMart and Reliance Retail have seen significant spikes in their own brand sales, often giving these products prime shelf placement and strong visibility.

What's driving the growth:

• Price-conscious consumers opting for in-house brands.
• Retailers improving profit margins while retaining customers.
• Growing acceptance of private labels in categories like packaged food, personal care, and household essentials.

But there are challenges too:

• Retailers: Strengthen your private-label line to attract cost-conscious shoppers and increase margins.
• Restaurants: Consider sourcing quality private-label ingredients to reduce procurement costs without sacrificing quality.
• Distributors: Explore partnerships with retailers to supply or co-develop private-label products for niche categories.